Faktor Menonton Drama Korea Melalui Media Online (Web) Pada Remaja Putri

Authors

  • Talitha Reyhan Widana STIKOM InterStudi
  • Diajeng Herika Hermanu Communication, STIKOM InterStudi, Jakarta

DOI:

https://doi.org/10.37329/ganaya.v4i2.1328

Keywords:

Korean Wave, Korean Drama, Learning, Online Media, Sociability

Abstract

This study aims to identify the factors of watching Korean dramas through online media (web) in young women. The study was conducted by distributing 400 questionnaires to young women in DKI Jakarta through an online survey. Quantitative data analysis methods are used and analyzed through factor analysis. The factor analysis summarizes two factors of watching Korean dramas, namely the learning factor and the sociability factor. It was found that Learning and Sociability are factors that influence young women to watch Korean dramas through online media (web) be-cause of the easy internet access and complete streaming facilities.

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Published

10-09-2021

How to Cite

Talitha Reyhan Widana, & Hermanu, D. H. (2021). Faktor Menonton Drama Korea Melalui Media Online (Web) Pada Remaja Putri . Ganaya : Jurnal Ilmu Sosial Dan Humaniora, 4(2), 400–419. https://doi.org/10.37329/ganaya.v4i2.1328

Issue

Vol. 4 No. 2 (2021)

Section

Articles

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